About Virtue Homes
Virtue Homes builds custom homes defined by you, with transparency, quality, and lasting dedication.

About Virtue Homes
The word “virtue” means “behavior showing high moral standards.” At Virtue Homes, this isn’t just a name—it’s a reflection of how we approach every project. Since 2009, we’ve been dedicated to building homes defined by you, with a focus on transparency, open communication, and a commitment to delivering exceptional results.
From the first conversation to well beyond move-in day, we’re here to ensure your experience is seamless and your home is everything you envisioned. Our process is built on trust and collaboration, keeping you informed and involved every step of the way.
With over 200 custom homes and basement finishing projects completed, we’ve earned a reputation for delivering homes that are not only beautifully designed but also thoughtfully crafted to stand the test of time. At Virtue Homes, we’re dedicated to creating a home you’ll love for years to come—one that’s uniquely yours in every detail.

Gerald Helf | Owner
Gerald, the driving force behind Virtue Homes, has crafted a career built around his passion for construction. He got his start in residential construction through his father and grew up working in the trades right here in the Fox Cities. He attended Appleton West High School where he took as many construction, technology, and engineering classes as he could and received the Technology Achievement Award his senior year. He went on to earn his Bachelors of Science in Construction Management from the University of Wisconsin-Stout in Menomonie.
Gerald is a Certified Associate Constructor through the American Institute of Constructors. Never one to shy away from a challenge, or the chance to grow, he remains on the cusp of design-build innovation by working closely with the Focus on Energy New Homes Program and local organizations like the Home Builders Association of the Fox Cities, and enrolling in continuing education classes to expand his expertise and the company’s capabilities.

Dan Klopfer | Sales & Realtor
Dan, a realtor in the Appleton area, has a passion and skill for helping people find the right home. He graduated from the University of Wisconsin – Stevens Point and has worked in numerous outside sales and service-related positions. When his daughter was born in 2009, he took the leap of faith to put his sales skills to use as a real estate agent with Coldwell Banker: The Real Estate Group in Waupaca.
In 2012, the Klopfer family was looking for their next house in Appleton. After touring countless houses and not finding the right fit, they finally decided to build their next home. After touring spec houses throughout the Fox Cities, they knew wanted to get a quote from Virtue Homes due to the quality and craftsmanship they’d seen.
After interviewing local builders and discussing options, Dan and his family decided to build with Virtue Homes. During that time, he connected with Gerald, and Dan was asked to list some of the spec homes Virtue Homes was building. From there, Dan learned even more about the design process and helped Virtue Homes better find their niche as custom home builder. He was formally hired in 2015 to help clients looking to build custom homes.
With the first-hand knowledge of the custom homes building process and Virtue Homes, Dan brings a unique view that helps make the custom home process easier, smoother, and more fun.

Kyle Mueller | Project Manager
Kyle discovered his passion for carpentry and building at a young age and turned that passion into a career he loves! Kyle has been in the home building industry for nearly 24 years, including 12 years as a project manager. He completed the Fox Valley Technical College Residential Building Construction Program in 1999.
In his spare time, Kyle still enjoys woodworking as well as restoring vintage trucks and garden tractors. Kyle lives in Sherwood and loves working with our home owners on their building projects throughout the Fox Cities!

Daniel Thiel | Project Manager
Dan joined the Virtue Homes team in 2018 and has 20 years of experience in residential home building! As a finish carpenter, Dan gained the technical knowledge and attention to detail that Virtue Homes is known for. He enjoys finding creative solutions to the unique challenges that come with each project to ensure that every job meets his high standards.
Whether he’s taking on custom projects or crafting high-quality designs, Dan finds inspiration everywhere, and it’s evident in his work. His passion for carpentry continues as do his skills and artistry. When not working, Dan enjoys spending time with family, playing soccer and going to his cabin in northern Wisconsin.

Cristy Wildenberg | Interior Designer
Trait Design is an interior design studio that focuses on the design of interior spaces for residential new builds and renovation projects. Cristy is passionate about ensuring that every project is both uniquely beautiful and functional for each of her clients.
From helping with decisions on cabinetry types, countertop materials, plumbing styles, lighting and more, Cristy guides clients through the endless material options available for their project while providing in-depth knowledge on the pros and cons of each.
With an eye for detail and an aptitude for creative ideas, Cristy is able to develop fresh concepts for each project she works on that result in stunning living spaces that portray her clients’ individual styles.
When not dreaming up new spaces, you can find Cristy spending time being adventurous with her husband, two sons, and chocolate lab.